Have you ever been at networking drinks and felt intimidated when the person you were meeting with started name dropping all the people he’s been working with or all the insider info he had about the industry? You probably felt inadequate and worried that you were way behind everyone else in your career with no hope of ever catching up. Maybe you started to question your decision to work in entertainment. The truth is, we’ve all been there…and it’s not a great feeling. But the even bigger, yet more secret, truth is that the person across the table often feels the exact same way. So before you get totally down on yourself, remember that you’re not alone -- very often, the other person is faking it.
Impostor syndrome is very real, and it can become even more pronounced in Hollywood where you’re contending with tons of big egos. Many people feel the need to brag about themselves, often as a defensive mechanism or because it’s a strategy they think will help them close the deal. And even though their behavior may not make you feel very good about yourself, there’s nothing you can do to change it. Instead, you need to assess your own reaction and whether or not you’re being too hard on yourself.
Think about it -- it’s not possible to watch every show, read every article and book, keep up regular relationships with every person you meet, go on networking drinks every single night, and give your 100% at work. Even if you try, you'll let other areas of your life slip, which is not only unhealthy but also counterproductive to working in an industry where stories about the human experience are at the core of the business! So you do what you can. And so does everyone else. You’ll have your areas of expertise, and others will have their own. Whether you realize it or not, sometimes you might even be the one who sounds intimidating, depending on who you’re meeting with. You are never alone in this feeling of inadequacy. That simple fact should help ease your discomfort.
But let’s take it one step further. Reminding yourself that others are in the same boat might calm your nerves, but when you're feeling down, you should give yourself a confidence boost as well. Instead of dwelling on your shortcomings, remind yourself of what you do know. What are some of your favorite accomplishments? What are you really good at? What subject could you consider yourself an expert in? Write it all down if you need to or tell your story out loud while you're stuck in traffic, and use it to reaffirm your self-worth.
You bring your own unique value to the table -- never forget that. Yes, you’re going to have inevitable moments of self-doubt, often the result of your interactions with others, but to succeed, you’re going to have to get through them. And the only way to do that is to celebrate your achievements and knowledge and give yourself the confidence to continue pushing forward.
Angela Silak & Cindy Kaplan
One of the questions we're asked most often is "My career trajectory doesn't match the jobs I'm interested in now -- how can I get potential employers to notice me?"
Well, it's a lot easier to make a transition if you can prove that you'd succeed in the role. To do this, there are three steps you'll need to take: identifying which of your skills matter, presenting them in your application materials, and letting your network know you're looking to make a move. Here's how you'll do it:
1. Identify your skills. Look at a few job postings in the field you're considering pursuing and rephrase the requirements and preferred qualifications as questions starting with "Can you...," as in: "Can you liaise with multiple parties to execute deliverables?" and "Can you develop strategic plans and negotiate with multiple stakeholders to meet goals?" and "Can you track projects and maintain an organized database of talent?" If you answer "yes" consistently, think about why. What have you done in your previous roles that makes you confident you'd be able to do what's required of you in this new capacity? Those are your transferable skills. Any other skills you have -- even if the majority of your job was devoted to employing them -- are irrelevant as you transition.
2. Present your skills. When you're transitioning to a new side of the industry or a new career entirely, you'll need to contextualize your resume more than usual so that hiring managers get a clear understanding of how you're qualified for a role. For example, if you've been a freelance field producer for years and are now looking for a full-time role in development at a network, you have to help the hiring manager look beyond your title -- recruiters and executives don't necessarily know what a field producer does. Return to the job posting, and for every skill you answered "yes" to, mimic the language the posting uses and craft your bullets accordingly. If the posting requires someone who can pitch original show ideas to networks, you should have a bullet that says something along the lines of "Pitch segments and storylines to EPs and network executives." Is it an exact match? No. Did the bulk of your time in the field actually involve directing cameras and wrangling talent, with the occasional pitch thrown in? Maybe. But it doesn't matter -- if you can pitch, you can pitch. If you can come up with storylines, that's development. You'll likely have to overhaul your resume to make it fit your new goals, but that's okay -- it's worth taking the time to get the job you really want.
3. Tell your network. Most jobs come from referrals, especially at mid or senior levels. But if the people in your network know you in one capacity, it would be weird for them to recommend you for jobs they don't think you'd be interested in! Tell everyone you know that you're looking to make a move, and be specific. People are more likely to help you when you connect the dots -- "I'd love to get into the ad sales or integrations department of a cable network" is a better trigger than "I want to move into marketing." If your existing network isn't ideal for your new career path, start making new connections! Use LinkedIn to connect with people for informational interviews and turn one informational into another to grow your network in a new field. When the right job opens up, and a recruiter gets your resume from a referral, they'll know you're actually interested in the job and that someone's willing to vouch for your ability to do it. It may seem exhausting to network, but it actually doesn't take much more time or energy than applying for 50 jobs a day and feeling sorry for yourself.
If you've gone through the posting and discovered that your skills are not transferable -- and let's be clear, most soft skills are -- then you probably need to learn something new! You can either decide to start at the bottom and take an entry-level job in the field or go back to school to earn a degree or certification. It's important to make sure you begin your new career well-informed, so we still recommend using your network (current contacts, alumni, community members, and LinkedIn) to schedule informational interviews with people in your field of interest. This way, you can see if their jobs really interest you and learn potential strategies for breaking in. Maybe someone will take a chance on you, but at the very least, you'll prepare yourself for how to accrue the skills you need.
It’s already October?! The year is flying by! If you’re thinking about finding a new job for the new year, you should probably begin getting your application materials ready and doing some research. It may seem premature, but you'll get the best results if you start now. Here's why:
1. You still have time to build some key relationships. It’s not ideal to ask someone you’ve just met for a job. But if you can set up some informational meetings in October and November before everyone starts to check out for the holidays, you’ll be able to establish a rapport without begging for a job in your first meeting. Plus, you can count this as recon – you may get some insight about what roles might be opening up in January. So build your list of dream companies and start reaching out ASAP!
2. The holidays are a great time to reconnect. Make a list of all the people you want to get back in touch with in the new year. You’ll want to send them some sort of holiday greeting before or after the Christmas break. When doing this, you’ll often hear about new job openings, so you’ll want your application materials to be ready to go whenever they’re asked for. Plus, don’t you want to relax over the holidays instead of stressing about who you forgot to email?
3. You’ll be ahead of the curve when January rolls around. We always get a flurry ofresume orders during the first couple of weeks of January. Everyone is looking for a job in the new year, and this is often when lots of great roles open up. Imagine if instead of rushing to get your resume and LinkedIn profile up to date, you could spend your time researching job openings and being one of the first to submit your resume. Your January will be far less stressful than others’, and you’ll have more time to spend on getting yourresume into the right hands.
Three months might seem like a long time, but in reality, you only have a few usable weeks left in the year to get prepared for your 2020 job hunt. Remember, it takes time to put all the puzzle pieces in place to successfully land a new job. Get started now – you won’t regret it!
Angela Silak & Cindy Kaplan
The job search can be frustrating -- especially when you feel like you’ve been submitting tons of job applications and aren’t getting any bites. But if you’ve sent out 50 applications and haven’t heard a word on any of them, it’s likely that you’re doing something wrong. Here are some questions to ask yourself that can help you assess the problem:
Are you qualified for the jobs you’re applying for?
Go back and take a look at the jobs you’ve been applying for. Re-read the job descriptions -- do these jobs actually make sense for you? Will the skills and experience you put in your resume prove you can do the job? If you’re an assistant applying for director-level jobs, it’s unlikely that you’re going to get any calls. It’s okay to reach a bit, but be realistic with your expectations. Conversely, you don’t want to apply for jobs you’re overqualified for either. If you’ve been an assistant for five years, it’s probably time to start looking at coordinator positions -- employers aren’t interested in hiring people who will get burned out quickly or start asking for a promotion after three months. Besides, you start to seem desperate if you’re applying for jobs that are too far below your level. Compare your resume to the job postings to see how well they align. If you don’t have a lot of the key required skills or are already doing work beyond what’s asked for, you may not be applying for the right jobs. Be a little more selective with your search, and try to focus on those jobs that match your qualifications.
Are you excited about the jobs you’re applying for?
Aside from being qualified for a job, it’s also important that you’re excited about a prospective position. It’s easy to spot a generic cover letter from someone who isn’t particularly passionate about the role. So don’t waste your time with applications you’re not excited about. A good test to figure out which opportunities are right: Try writing your cover letters from scratch -- you’ll find that they’ll flow much more easily for the jobs that really are a fit. Then, focus on those opportunities. You’ll have more luck if you’re going for quality over quantity.
How are you actually applying for these jobs?
If you’re both qualified and excited about the jobs you’re applying for but aren’t hearing anything back, you may be going about the job application process wrong. In Hollywood, most people are hired through referrals or promoted internally, so if you’re only using the online application to submit your resume, that’s probably your problem. Try to find a direct contact that can get your resume into the right hands. If you don’t know someone at the company or in the department you’re applying for, you can use LinkedIn to try to find a connection. Ideally, you’ll find someone who knows someone who can pass along your resume, but if this isn’t possible, a cold email can work too. Make sure you’re taking extra steps to get your resume to the hiring manager -- it will help prove how much you want the job.
Do you have a strong resume and cover letter?
If you’re doing everything above right, your problem is probably your resume or cover letter. A disorganized resume or cover letter with typos and poor writing is obviously not going to get you an interview, but that’s not the only thing that can make for a bad resume and cover letter. Do your resume and cover letter tell a story? And is that story one that shows you’re right for the job? You MUST tailor your resume and cover letter to the job posting. You should always try to create a new cover letter for every job application, and sometimes, you should create a new resume as well (or at least make some tweaks) -- especially if you’re applying for executive level jobs. Take note of the nuances in the job posting, and make sure your resume and cover letter reflect the core skills of the role. A strong resume and cover letter match the job posting and demonstrate why it makes sense for the company to hire the candidate.
We recognize that all of this may sound like a lot of work -- and it is. But if you can be a little more targeted in your search and thorough with your process, you won’t have to send out nearly as many applications to secure an interview, and you'll be less stressed out in the process!
--Angela Silak & Cindy Kaplan