These days, it seems like a new round of layoffs is being announced almost daily across big media companies. There are a lot of emotions you may be experiencing if you've been impacted, and that's totally normal. But getting laid off doesn't mean your career is over! Here are some steps you can take to make the best of your situation and get back on your feet quickly.
Let your contacts know what happened. There's nothing to be ashamed of if you've been let go -- corporate decisions are about bottom lines, not performance. As soon as you learn about a layoff, you want to tie up loose ends on any current projects and make sure all your contacts know how to reach you. Remember, the relationships you've built through your work are yours to keep even after you've been let go. Most people will be extremely understanding, empathetic, and generous after hearing about a layoff. Send an individual email to every person you had a current project with -- internally and externally -- and let them know that you enjoyed working with them and would love to stay in touch. Next, do the same thing for all contacts you've worked with previously while at the company, your closest industry contacts, and anyone in your network you are hoping to get back in touch with -- a layoff is actually a great opportunity to reignite old relationships! If you already know what you want your next career move to be, include it in the email, so your contacts can keep an eye out. This process can take up to a week to complete, but you’ll be amazed at the generosity you’ll encounter. Expect your calendar to fill up with lunches and coffees very quickly after you send your emails, and try to have your resume ready for anyone who offers to pass it along.
Take some time to relax. If you were working at a company that was forced to cut their staff, it’s likely because things weren’t going well for that company. You probably felt that stress at work on a daily basis, and maybe you were starting to get a bit burned out. Before bouncing back to a job search, it’s a good idea to take a couple of weeks to relax (or more if you got a great severance package) – travel, hike, spend time with your family and friends, catch a middle-of-the-day gym class -- whatever you enjoy that fits your budget. It will help you start to get over any resentment you have about the layoff and let you approach the upcoming job search feeling refreshed.
Set some targets. Without a full-time job to worry about, now is a good time to step back and assess your career. Are you happy with the path you were on, or is it time to try something new? If you’re going to explore a career transition, you’ll need to spend a lot of time doing research on the new path, maybe even working with a career coach to figure out what that path should be. This step could take a couple of days or a couple of months, but you should come out with a very clear direction for yourself. With some targets in mind, you’ll be able to approach the job search much more effectively.
Update your application materials. Though revisiting your accomplishments from your previous role may sound like a surefire way to experience bitterness, try to take a moment to remind yourself, once again, that your layoff is a reflection of the company, not of you. Now is when your work will be freshest in your mind, so it's a good idea to write down all the projects you worked on and any results you were proud of. This exercise will serve as a great basis for your resume, LinkedIn profile, and future job interviews, and the sooner you can complete it, the more detailed it will be. Once you've taken stock of your work and set your sights on what's next, update your LinkedIn profile and resume to align with your goals. We recommend starting with LinkedIn, since it can be used as a networking tool. You’ll want to update your master resume as well, but be ready to make changes to it as you tailor it to each job posting.
Take advantage of LinkedIn. LinkedIn is an amazing resource for general job searches and networking, but it really shines as a tool if you've been laid off. While your initial round of emails should have kicked off the networking process for you nicely, announcing your layoff on LinkedIn will generate a bigger response from your wider network. The best version of this LinkedIn post includes the news that you've been impacted by the recent layoff, an acknowledgement of your positive experiences at the company (your team, anything you learned, projects you're really proud of), and a clear call-to-action about what you'd like your next step to be (e.g. "I'd love to continue working in comedy development;" or "My passion lies in helping clients produce compelling marketing content, and I'm excited about the growing opportunities in the metaverse. I'd love to land in a client-facing role at a company looking to expand its VR/AR capabilities."). You'll likely see many likes and comments roll in, all of which will help your visibility to recruiters. Because layoffs are so common these days, you may also see posts in your newsfeed from contacts looking to help people who are affected -- there are even some spreadsheets of recently laid-off workers at some of the larger companies that have circulated across the platform. If someone you know posts a job opening or other offer to help job seekers impacted by layoffs, take them up on it! Additionally, make sure to toggle on the "open to work" setting on your profile so recruiters can find you. As always, you can start to more aggressively pursue informational interviews at companies of interest once you have some clear targets in mind and have an updated profile, and you can use LinkedIn to find the right people to make warm intros. Once you have your network working for you, the rest should start to fall into place. Just make sure you are doing everything possible to get your resume into a real person’s hands when you actually start applying for open roles. And most importantly, don’t get down on yourself about the layoff! It's not your fault and you're not alone in this experience. If you are strategic about pursuing your goals, you’ll be back in the game in no time.
-- Angela Silak & Cindy Kaplan
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